Packaging is Life In the 15 years since BrandPackaging debuted, we’ve seen packaging transcend a solely utilitarian function to rightly take on a more strategic branding role. And people have seemed to notice. We asked a group of business leaders and cultural notables to share their favorite packaging designs.
November 11, 2011
How do you evaluate design concepts? Marketers often find themselves making decisions related to design concepts. Here are four strategies to make the most of the process. October 17, 2011
