About BRANDPACKAGING Magazine

BRANDPACKAGING is the only publication entirely focused on the role of packaging in the consumer product marketing mix.

BRANDPACKAGING speaks to the audience that makes the impact of packaging a reality: brand, product and group marketing managers; category managers; and product development, design and buying teams.

Our audience is made up of influential marketing, design and executive decision makers who work at the earliest stages of new packaging, where materials are discussed and where supplier input can have an impact on the final package itself.

Our focus is on strategy, development and trends. We take consumer, design and retail insights and material/technology trends and balance them against innovation objectives, consumer research, retail directives and brand marketing goals—what brands need to bring forth the game-changing packages of the future.

Our purpose is to provide an open forum of ideas, information and market insights that mirrors the current successes and opportunities in the consumer packaged goods industry.

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BNP Media

BNP Media

BNP Media is one of the country's leading business-to-business media companies serving industry professionals across 50+ industries through magazines, custom media, enewsletters, website conferences, events and market research. BNP Media is commited to helping professionals succeed in business by providing superior information.

We have advertisers and readers around the world, and can translate our publications in any language, depending on our clients' needs. Founded in 1926, BNP Media is a fourth-generation, family-run business headquartered in Troy, Michigan with regional offices around the country.

Visit our website at www.bnpmedia.com


Corporate Directors

John R. Schrei

Publishing

Rita M. Foumia

Corporate Strategy

Vincent M. Miconi

Production

Michelle Hucal

Content Deployment

Lisa L. Paulus

Finance

Scott Wolters

Conference & Event Director

Michael T. Powell

Creative

Nikki Smith

Online Development

Marlene J. Witthoft

Human Resources

Beth A. Surowiec

Clear Seas Research

Scott Krywko

IT

 
 

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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

11/18/14 2:00 pm EST

Perfecting Package Design with Digital Solutions

Brands know that good package design plays a significant role in the commercial success of a product. After all, customer will experience the packaging before they experience the product within. Have you explored all the possibilities when designing a new package, or do time restraints and other limitations get in the way from delivering perfection? Advances in digital printing and finishing technologies now allow brands to explore even wider ranges of design possibilities within their ever shrinking timelines.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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