We're putting the final details into Packaging that Sells , which kicks off Thursday morning here in Chicago. The event has developed in a much bigger way than we expected during our annual planning session last winter when the economic uncertainty had us all feeling kind of glum. Those dark days seem so distant now. Registrations are robust. Sponsors have signed on. And speakers are raring to go. It's great to see such tangible evidence of so many so committed to their businesses. And it's a good time to spread word of that dedication beyond the walls of our conference space. We'll be posting frequent updates on Twitter using the hashtag #PTS09. If you're joining us this week, please include #PTS09 in your own posts. If you're not, you can still follow the event as it unfolds. Tag them #PTS09, and let us know your thoughts.