Home » Heard! Heard! January 12, 2010 Reprints No Comments - Our lessons over the years have taught us that packaging can have a major impact on trajectory.Donald C. Berg, EVP, Brown-Forman Corporation Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. Related Articles Heard Heard! Heard! Heard! You must login or register in order to post a comment. Report Abusive Comment Thank you for helping us to improve our forums. Is this comment offensive? Please tell us why.