Italy > Illy coffee

A global joint venture between The Coca-Cola Company and illycaffe brought a line of premium ready-to-drink coffee products to Europe this spring

A global joint venture between The Coca-Cola Company and illycaffe will bring a line of premium ready-to-drink coffee products to Europe this spring. The products-caffé, cappuccino and latte macchiato-will be available in stylish premium cans that bear the illy brand mark. Graphics set on a metallic silver background allude to a refreshing splash of the coffee drinks, served chilled. Caffé is packaged in 150mL cans and the milk varieties are available in the 200mL size. All three offerings will be available in 10 European Coca-Cola Hellenic markets, including Austria, Croatia, Greece and the Ukraine.

Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. 

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

BRANDPackaging Magazine

april brandpackaging

April 2015

The April 2015 issue focuses on Sustainability plus much more. You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DGCover2014.gif
BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

More Products

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus  

Consumer Insight

Interesting tidbits on specific demographics and consumer packaged goods in expanded infographic form as well as articles on new industry research and trends.

consumer insight