USA > Earth's Best

July 19, 2011
/ Print / Reprints /
ShareMore
/ Text Size+


Earth’s Best expands its line of organic baby food to include purees. Available in resealable pouches, the purees encompass all three baby feeding stages, including four months and up, over six months and nine months and older. The pouches use vibrant fruit illustrations, color-coded backdrops and numerical blocks to identify each flavor and feeding stage. “Moms shop by flavor and stage, so it was important to clearly differentiate between the nine variants, and others, as the line expands,” says Martha Seidner, vice president, Smith design and account director, Earth’s Best.

Launch
July 2011

Package design
Smith Design, www.smithdesign.com

Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. 

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging november 2014

Oct/Nov 2014

 The October/November 2014 issue features the latest on Creating Desire with your packaging.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DGCover2014.gif
BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

More Products

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus  

SDG