In a climate in which counterfeit goods account for 10 percent of world trade, security packaging is a critical deterrent. Sleever International’s Holosleeve concept (www.sleever.com) provides the particularly vulnerable wine and spirits market with a targeted visual anti-forgery signature. The safety system combines a series of patented technologies, beginning with an OPS base film that “remembers” its deformation after heat shrinking, which makes it possible to create relief effects or 3-D patterns. The 3-D motif can be combined with up to six-color helio-engraving printing, in addition to highly precise positioning, and a range of special effects, including high-security demetallic holograms. The result is a multi-technology solution that can be adapted to each customer and product.
With food safety more important than ever, International Dispensing Corp. has introduced an aseptic dispensing tap that allows shelf-stable liquids in large-format packages to be dispensed safely and repeatedly over time, without refrigeration or power. IDC’s The Answer™ (www.idcdispensing.com) is a proprietary, user-friendly dispensing technology that prevents microorganisms and oxygen from compromising the safety, nutritional value and taste of the product inside. The format also eliminates the need to pour from heavy, cumbersome bulk containers and eliminates the spills and cleanup associated with such packaging. The Answer has consumer, food service and even humanitarian relief applications.
Recognizing kids’ natural abhorrence for utensils, industrial design firm Inveratek has developed CrushPak containers (www.crushpak.com). The packaging consists of a compressible, accordion-like cup that can be squeezed to dispense the product inside without the need for a spoon. The patented pack is especially suited for foods like yogurt that are thick or viscous. It can also be used with a spoon or as a dispenser to pop out the product. CrushPak’s benefits aren’t limited to convenience either—the flat-bottom container’s design requires less plastic than conventional single-serve cups, a source reduction that means less packaging enters the waste stream.

Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. 

You must login or register in order to post a comment.



Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/24/15 2:00 pm EST

Packaging Matters™ — Packaging Satisfaction: Why it’s on the Rise, and How to Continue the Momentum

Packaging Matters™ is MWV’s annual study of the role of packaging in product satisfaction. We study packaging because it matters to brand owners, retailers and consumers around the world. This year’s research focuses on Brazil, China, France, Germany and the U.S. In the third year of the study, we will share global trends associated with packaging satisfaction, product safety, and the effect packaging has on consumers when shopping in-store and online.

Brand Packaging Magazine

bp feb cover 2015

Jan/Feb 2015

The January/February 2015 issue examines the New Age of Package Printing. You can also read the issue at the Digital Editions.

Table Of Contents Subscribe


BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

More Products


facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus  

Consumer Insight

Interesting tidbits on specific demographics and consumer packaged goods in expanded infographic form as well as articles on new industry research and trends.

consumer insight