Research and Trends / Health/Beauty/Pharma

Help Remedies Launches Cause Marketing Campaign

May 16, 2012
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PRN18-HELP-REMEDIES-body-.gifHelp Remedies announces the launch of “help I've cut myself & I want to save a life”, which supplements Help's standard adhesive bandages with a bone marrow donor registry kit. By linking registry to a simple action, the brand hopes to reduce barriers to donation and find matches for some of the 10,000 people in the US who need bone marrow transplants each year.

Source: Brand Packaging

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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

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