Packaging Gives Baby Food Provider a Growth Spurt

Inc. Magazine ranked leading organic baby, toddler and kids food provider, Plum Organics, number 63 on its 31st annual Inc. 500. Published annually, the Inc. 500 is an exclusive list of the nation's fastest-growing private companies. In its second qualifying year, Plum Organics has earned a coveted spot in the top 100 after experiencing a three-year growth in sales of 4056 percent. Last year, Plum Organics placed number 77 on the list with a growth rate of 3054 percent.

Plum Organics is the highest grossing organic food company to have made this year's list. Its growth has been driven by the rapid adoption of a new and innovative pouch format that Plum Organics introduced to the U.S. baby food market in 2009. Over the past four years, the company has introduced over 100 products in a variety of formats and culinary-inspired flavors, with a high success rate of over 85 percent. The company's most recent launch of Plum Kids, includes a wide assortment of on-the-go, organic kids snacks geared towards elementary school-aged children. 

"We are honored to make the Inc. 500 and to be ranked in the top 100 two years in a row," said Neil Grimmer, co-founder and CEO of Plum Organics. "We started Plum with a mission to bring healthy, organic and great tasting food to every highchair and lunchbox in America. We are thrilled that our brand has connected with so many moms who have come to trust Plum Organics to nourish their little ones. Our rapid growth validates the market need for healthy solutions that fit a modern, active lifestyle."

Plum Organics will be launching additional products across their baby, toddler and kid lines in the fall. The company's products are currently available in over 10,000 retail stores nationwide. With over 50 employees, the company maintains offices in both the Bay Area and New York City.

Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. 

You must login or register in order to post a comment.



Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

BRANDPackaging Magazine

april brandpackaging

April 2015

The April 2015 issue focuses on Sustainability plus much more. You can also read the issue at the Digital Editions.

Table Of Contents Subscribe


BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

More Products


facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus  

Consumer Insight

Interesting tidbits on specific demographics and consumer packaged goods in expanded infographic form as well as articles on new industry research and trends.

consumer insight