- THE MAGAZINE
- CONSUMER INSIGHT
- PRODUCT PACKAGING
- DESIGN GALLERY
Following its announcement in July to partner with Gruppo Cordenons, the Italian maker of high quality fine papers, Neenah Paper launches a selection of colored, pearlized and textured papers, The Design Collection, available now.
The Design Collection includes 11 paper brands, blending six paper lines from North America and five Italian brands, and features high-end, high-touch, high-image papers. This new collection of specialty print papers is designed to offer an extensive range of colors and textures curated by some of America’s most creative minds and Italy’s top fashion houses. The papers are specified for luxury packaging, envelopes, gift card holders, identity materials, greeting cards and other print collateral for brands that desire to distinguish themselves by hand and eye.
“Demonstrating Neenah’s unwavering commitment to providing designers with unique product options which enable them to set their work apart through color and texture, the Design Collection offers world-class paper brands in one place,” says Ellen Bliske, brand manager at Neenah. “Today, every single customer interaction matters more than ever. Neenah is committed to helping our customers stand out at the physical brand touchpoints, where quality matters most.”