Ink spill turns CD cover into an experience

February 3, 2010
/ Print / Reprints /
/ Text Size+

The CD cover for Ivan Palacky’s Pappeltalks album is meant to be as unique as the Czech musician’s instrument of choice: an amplified knitting machine. Pulling a zip strip to open the case and then tugging a thin string inside releases ink from a capsule embedded between the cover’s two paperboard layers (an absorbent top layer, and a bottom layer that’s bleed proof). The liquid spreads across the snowy white cover to create an inkblot design. A first-run of 60 packages-made entirely by hand-is being followed by a release of 40, which the design firm is revising in an effort to control the ink pattern and direct it to a final picture. (Package design: Hubero Kororo,

Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. 

You must login or register in order to post a comment.



Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.


Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe


Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

More Products



facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.png