Articles Tagged with ''package concept''

No Ad Budget? No Problem

Who needs advertising when your package design can do the selling?
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A Brush with the Divine

Dental care goes heavenly: chocolate toothpaste with a package design fit for deity.
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House Band Wine pouches

USA
House Band Wines launched its 375ml single-serve flexible wine pouch for spring and summer music festivals.
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Double-Cola

USA
Designed to connect with a growing market of youthful consumers who expect something unique and refreshing from a soft drink, Double-Cola introduced new graphics and packaging.
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Plymouth Gin

GLOBAL
Chivas Brothers, the Scotch whisky and premium gin business of Pernod Ricard, introduced a new look for Plymouth Gin to reflect its super-premium quality and rich heritage.
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Yoo Moo frozen yogurt

UK
Yoo Moo partnered with R&R Ice Cream to launch a new take-home range of frozen yogurt.
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Protect Your Pint!

Worried that your favorite ice cream flavor will disappear from your freezer? Have no fear, the Eurphori-Lock is here!
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Oreo Celebrates 100th Birthday

Heritage brand Oreo celebrated its 100th birthday in March.
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US Pet Market Proves Recession Friendly

According to two studies released by Packaged Facts, the growing “pet parenting” phenomenon, the increase in pet ownership by family-oriented and demographically potent Hispanics, and the prevalence of pet ownership among affluent Americans are driving growth in the sector despite economic challenges elsewhere.
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The Makeup Artist

Stila Cosmetics’ Packaging chief takes her background in engineering in serious fashion.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

11/18/14 2:00 pm EST

Perfecting Package Design with Digital Solutions

Brands know that good package design plays a significant role in the commercial success of a product. After all, customer will experience the packaging before they experience the product within. Have you explored all the possibilities when designing a new package, or do time restraints and other limitations get in the way from delivering perfection? Advances in digital printing and finishing technologies now allow brands to explore even wider ranges of design possibilities within their ever shrinking timelines.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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