Gimmicks and copycatting won't get consumers to like your brand.
Tetra Pak cartons lets milk roam free to the beach, school and more without refrigeration.
On pack messaging helps consumers understand the value of uniquely shaped peppers.
BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.
The October/November 2014 issue features the latest on Creating Desire with your packaging. You can also read the issue at the Digital Editions.
Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.
DESIGN GALLERY 2012