Articles Tagged with ''brand identity''

The Bottom Line

For 30 years, former IT consultant and retail company owner Keith Kullberg was making refried beans from scratch in his home in Oregon.
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A Spin on Branding

Las Vegas developers Howard Bulloch and David Gaffin of Compass Investments and his team are building the world’s third largest observation wheel — SkyVue.
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ONE Condoms

USA
ONE condoms has replaced the vertical aluminum boxes it has used for the past five years with patent-pending plastic tubes that convert to pocket-sized aluminum carrying cases.
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Vega One

North America
Vega One is a 100% plant-based meal replacement product aimed at healthy, active consumers who want to eat "clean".
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/24/15 2:00 pm EST

Packaging Matters™ — Packaging Satisfaction: Why it’s on the Rise, and How to Continue the Momentum

Packaging Matters™ is MWV’s annual study of the role of packaging in product satisfaction. We study packaging because it matters to brand owners, retailers and consumers around the world. This year’s research focuses on Brazil, China, France, Germany and the U.S. In the third year of the study, we will share global trends associated with packaging satisfaction, product safety, and the effect packaging has on consumers when shopping in-store and online.

Brand Packaging Magazine

march cover

March 2015

The March 2015 issue examines the idea of Branded by Color plus much more. You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

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Consumer Insight

Interesting tidbits on specific demographics and consumer packaged goods in expanded infographic form as well as articles on new industry research and trends.

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