Articles Tagged with ''specialized effect''

New Films Supplier Focuses on Dramatic Effects for Packaged Products

The company brings two industry veterans together again.
April 1, 2014

The visual effect of metallized film, combined with a brushed finish appearance, is one way for brands to announce their arrival on the shelf.


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Printed Electronics Paper Wins InterTech Technology Award

The awards are given to innovative technologies that are expected to have significant impact.
July 29, 2013

This is the second industry prize the paper has won this year.


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Packaging Company Wins Four Awards in FSEA Gold Leaf Awards Competition

The company's decorative folding carton capabilities were honored.
July 3, 2013

The FSEA Gold Leaf Awards Competition showcases foil stamping, embossing and other specialty effects.


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Lancôme Génifique Yeux Light-Pearl

February 1, 2013

Paper and cardboard solutions provider Edelmann used a package fitting for the premium eye serum: an elegant dark gray and white folding carton refined with gloss varnish and then embossed.


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VO5 Salon Series

February 1, 2013

High Ridge Brands recently introduced VO5 Salon Series, which uses a full-size shrink label to reflect the salon-quality ingredients in the new product line.


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Ommegang Brewery

February 1, 2013

Ommegang Brewery needed an updated brand identity with better shelf appeal for its line of beers.


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.

THE MAGAZINE

Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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