Brand Packaging

New energy beverage muscles into the market

November 1, 2012

vblast energy drink packaging greenNew York Spring Water is launching a sugar-free, taurine-free energy drink, VBlast Gator Pit Energy Formula. VBlast Gator Pit invites its customers to unleash its energy with the twist of a patented reservoir cap, which releases a special liquid vitamin blend into 16.9 ounces of spring water. The 28mm opening is designed to be perfect for big, thirst-quenching chugs and the liquid vitamin formulation ensures that there’s no grit or clumping that can be common with dry vitamins. The VBlast reservoir cap also ensures that the vitamin blend maintains full potency, even after nine months of room-temperature storage. The introductory Lemon Lime flavor of VBlast Gator Pit will soon be joined by tropical Mango Guanabana. 

Package Design: In house