Brand Packaging

Canada > Corona Extra

July 9, 2011
To promote Corona Extra's "Find Your Beach" campaign, the brand created nine limited-edition bottles.



Where’s your “happy place”? That’s what Corona Extra encourages consumers to uncover with its “Find Your Beach” campaign. To promote the campaign, the brand created nine limited-edition bottles that feature collages of relaxation-related imagery, such as beaches, mountains and lakes. The colorful designs also carry over to the 6-pack carriers.

Launch
May 2011

Package design
Shikatani Lacroix, www.sld.com