Germany > Schokoleim & Mehrzwecknudeln

German retailer The Deli Garage is known for its unique package designs and structures. And the retailer’s most recent offerings don’t disappoint. Schokoleim, or Chocolate Glue, is a unique chocolate format that comes in a traditional white glue bottle. The bottle’s spout makes the product easy to spread and whimsical faces on the packaging make the brand approachable. Mehrzwecknudeln, or Multi Noodles, are packaged in a small box typically reserved for screws. The noodles themselves resemble different types of screws to fit the box. The products began selling on www.deli-garage.com in January and will be available in The Deli Garage stores in April 2010.

LAUNCH DATE
January 2010

PACKAGE DESIGN
Kolle Rebbe/KOREFE, www.korefe.de/en