Brand Packaging

Germany > Schokoleim & Mehrzwecknudeln

March 29, 2010


German retailer The Deli Garage is known for its unique package designs and structures. And the retailer’s most recent offerings don’t disappoint. Schokoleim, or Chocolate Glue, is a unique chocolate format that comes in a traditional white glue bottle. The bottle’s spout makes the product easy to spread and whimsical faces on the packaging make the brand approachable. Mehrzwecknudeln, or Multi Noodles, are packaged in a small box typically reserved for screws. The noodles themselves resemble different types of screws to fit the box. The products began selling on www.deli-garage.com in January and will be available in The Deli Garage stores in April 2010.

LAUNCH DATE
January 2010

PACKAGE DESIGN
Kolle Rebbe/KOREFE, www.korefe.de/en