Brand Packaging

Inspiration in a box

February 26, 2010


Don’t be fooled by the prehistoric-sounding name, CREA PAC is a globally sourced “inspiration box” that puts packaging trends directly in your hands. Delivered quarterly, each box contains consumer products, material samples and examples of finishes and effects that illustrate a specific packaging trend; a printed journal is also included, offering further visual direction and analysis. The next installment, slated for April, is anchored around a “tactile” theme. Brands can also request a custom kit to drive inspiration for specific projects or challenges. (Crea Pac, www.creapac.co.uk)