Glaceau’s famed SmartWater is now available in 1L glass
bottles. The new format retains the same blue, lava-like blobs of water but in
a different arrangement. The bottles can be found in select restaurants, hotels
and lounges in the
Atlanta, Los Angeles
and Las Vegas
markets. “Smartwater
fans have been asking us to get their favorite water into local hot spots for
awhile,” says Matt Kahn, senior vice president of marketing, “so we’re really excited
about bringing it to a new level with the glass bottle.”
Launch
September 2010
Package design