Table of Contents
February 1, 2005
CONVENIENCE- A Marriage of Convenience
Consumer demand for all things convenient has resulted in a boom of packaging designed to simplify busy lives.- Courting Convenience
INNOVATING FOR LIFESTYLE TRENDS- Package Innovation To Go: Fueling our Zero-to-60 Lifestyle
One80 Design’s Jim Warner and Ken Miller present two innovative approaches to the “dashboard dining” trend.
EMERGING TECHNOLOGY- What’s Fresh in Fresh-Cut Produce Packaging?
MARKETING MISFIRES- Innovation is Great — When it Works
Robert McMath reviews the shortcomings of a resealable pack of mixed salad greens.
PACKAGING- “WITH IT” PACKAGING
“Small” heads toward the big-time with packaging designed for the shrinking size of American households.
Meal kits- Today’s Meal Kits Give Ready-Made Meals a New Twist
Meal kits hit a sweet spot with consumers who want to cook less but still make each meal their
CONTRADICTORY- DESIGNING FOR THE CONTRADICTORY CONSUMER
Today’s “multi-modal”, eclectic consumer presents a challenge to brand owners and package designers alike.
RETORT- The Rise of the Retort Package
Flexible packaging is transforming a range of food categories as Americans increasingly discover the merits of the retort tray, carton and pouch.
OUTSIDE THE BOX- Premium Orange Juice Pitcher
DRIVEN- Market-Driven Innovations
“Giftable” chocolates, an automatic shower cleaner and more.
INTERNATIONAL FARE- Global market and packaging research
”Perfect” packaging from Japan’s beauty aid market, point and shoot deodorant dispenser from the UK.
FOLLOWING UP- Following Up On Developing Trends
More on the multipack trend with new packaging from the Colorado Wine Industry Development Board
EDITORIAL- Food Packaging Makes the Case for Wellness
Advertiser Index- Index