Brand Packaging

USA > Farmer's Garden by Vlasic

October 11, 2011
Farmer's Garden by Vlasic is a new line of artisanal pickles packaged in mason jars.



Farmer’s Garden by Vlasic (owned by Pinnacle Foods) is a new line of artisanal pickles inspired by the homemade traditions of the brand's founder Joseph Vlasic. The line is packaged in classic mason-style jars designed with a smaller label to showcases the hand-packed ingredients: extra-large U.S. grown cucumbers marinated in a special brine and paired with carrots, peppers, herbs and spices. Free of preservatives and artificial coloring, Farmer’s Garden by Vlasic retails in supermarket produce sections across the country for $5.49 each.

Launch: Late August 2011 rollout
Glass jars: O-I