Featured Stories

New Age of Package Printing

Brands can print what they want, when they want and how they want with digital technology.


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Could This Technology Improve Your Brand's Profits?

Digital printing presses provide brands with immense flexibility.


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ButterflyCannon Revitalizes Package Design for Oriflame's Special-Edition Variant

The spa treatments range allows consumers to indulge in an authentic Swedish spa experience at home.

Foiling has been used to embellish the illustrations, adding an element of luxury.


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Finch’s Beer Co. Goes Local with Move to Rexam Cans

The Chicago brewer teams with Chicago-based can manufacturer.

Finch's Beer Co. is in the business of brewing great craft beers in Chicago.


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Topline Products Develops Specially Designed Applicator for Living Proof

One of the tool’s innovations is the "cool-touch" tip.

The packaging optimizes the beauty product's formula.


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Tin Man Brewing Co. Offers Four Core Beers in Rexam Cans

Tin Man is so passionate about cans that it hosts a website dedicated to educating consumers on its benefits.

The brand proclaims the cans are the ideal craft beer package.


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Yumbutter Presents New GO-Anywhere Multi-Serving Pouches

The squeezable pouch has prominent eye-catching colors and playful fonts.

For the first time, Yumbutter organic nut and seed butters are available in portable pouches.


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ButterflyCannon Creates Festive Gift Carton for Glenmorangie Original

The watermark pattern comes alive when the retail lights reflect off the surface.

The pack uses a state of the art technology for a bespoke holographic finish.


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Bluemarlin Designs Lindeman’s Nordic 2014 Seasonal Edition

The agency was tasked to create a powerful design to animate the shelf.

Lindeman wanted to focus on premium quality cues rather than stereotypically festive imagery.


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Casa Rex Captures the Christmas Spirit for TIGI

The agency used a modern twist to incorporate Christmas spirit into the brand.

TIGI, the professional hair care brand, needed an innovative campaign for the approaching holiday season that could cut through the saturated market.


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/24/15 2:00 pm EST

Packaging Matters™ — Packaging Satisfaction: Why it’s on the Rise, and How to Continue the Momentum

Packaging Matters™ is MWV’s annual study of the role of packaging in product satisfaction. We study packaging because it matters to brand owners, retailers and consumers around the world. This year’s research focuses on Brazil, China, France, Germany and the U.S. In the third year of the study, we will share global trends associated with packaging satisfaction, product safety, and the effect packaging has on consumers when shopping in-store and online.

Brand Packaging Magazine

design gallery 2014

December 2014

The December 2014 issue is our annual Design Gallery. View the gallery here or you can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

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