Featured Stories

Vote for the People’s Choice Awards 2014

These Design Gallery entries are in the running for a People’s Choice trophy.
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A package from each category will be presented with a People’s Choice award.


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Redken Blonde Idol Conditioners in Custom-Blending, Dual-Dispensing Packs

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The dispenser helps customers customize their haircare regimen.
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Branding New Product Sensations in Exciting Ways

Is Water Having an Identity Crisis?
By Rick Barrack
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No longer plain: Interesting branding and packages up the ante on intriguing water offerings.


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How to Begin Branding and the Design for Your Product

By Francesca Vitali
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New to the package design process? Start your trek with these basics.


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AlpineAire Foods' Brand and Package Redesign

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Since the redesign, sales have increased by 38 percent.


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Toleriane Ultra Skincare in Bag-in-Bottle System

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The system, combined with an airless pump, protect the skincare products.


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Packaging 2020: Envisiong Changes, Seeing Trends

By Jean-Pierre Lacroix
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Ramp up packaging innovation through technology as the third decade of the century approaches.


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Relief OTC Liquid Antacid in Tamper-Evident Bottles

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The brand seeks to cater to consumers with the convenient packaging.


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Raspini Cold Cuts' New Positioning and Packaging

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An open-and-close tray keeps the product fresh.


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Sharing Equity: Three Steps to Powerful Promotional Design

By Meghan Labot
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Build brand worth for consumers by leveraging retail partnerships.


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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