Next + Now Stories

6-Pack for Your Six Pack

Heineken has partnered with fashion retailer Union LA and six culture blogs in a t-shirt collaboration that takes packaging to a new level. The Heineken x Union LA tees are
Read More

Living Off Food Waste

In America, even the dumpsters are filled with food. That’s a line from a documentary called Dive!, which follows director Jeremy Seifert and friends as they sift through the
Read More

Nike (Makes Poster) Free

Nike has put packaging at the center of a global campaign for Nike FREE, a line of shoes meant to simulate barefoot running. A promotional wrap that “celebrates the individual”
Read More

Beach litter? There's an App for That

Photo: Electrolux Vac from the SeaTo raise awareness of all the bottles, cans and other marine debris that wash up on US beaches, the University of Georgia and the National
Read More

Coffee Cup Ends the "Tip and Dump"

To-go coffee is typically served full, to the brim, which leaves milk and cream lovers no choice but to dump a few ounces in the trash. If you consider that
Read More


“If you make a series of small, but sustainable changes, you can make a big difference. A smaller cooler package of Coke is a healthful choice.” -Sandy Douglas, president, Coca-Cola
Read More

Fridge Anthropology

Blandine, Juliette and Gabrielle, 2010, Rye, New York. Credit: Stéphanie de Rougé, www.stephaniederouge.comWhat does your refrigerator say about you? That’s the question photographer Stéphanie de Rougé is posing as part
Read More

The Crisp Sound of Pringles

Procter & Gamble is doling out tiny speakers that fit on the top of any Pringles canister. The speaker uses the empty canister to amplify sound when it’s attached to
Read More


“We’re gonna make the cans anyway. Why shouldn’t we have them tell the stories of our brands?” -Wendy Clark, Coca-Cola’s SVP of integrated marketing and communications, in AdAge
Read More

Vacs From the Sea

Swedish appliance maker Electrolux has developed five fully-functional vacuum cleaners made from plastic waste recovered from the world’s oceans. Each of the five vacuums represents the ocean from which the
Read More



Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/24/15 2:00 pm EST

Packaging Matters™ — Packaging Satisfaction: Why it’s on the Rise, and How to Continue the Momentum

Packaging Matters™ is MWV’s annual study of the role of packaging in product satisfaction. We study packaging because it matters to brand owners, retailers and consumers around the world. This year’s research focuses on Brazil, China, France, Germany and the U.S. In the third year of the study, we will share global trends associated with packaging satisfaction, product safety, and the effect packaging has on consumers when shopping in-store and online.

Brand Packaging Magazine

design gallery 2014

December 2014

The December 2014 issue is our annual Design Gallery. View the gallery here or you can also read the issue at the Digital Editions.

Table Of Contents Subscribe


BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

More Products


facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus