Next + Now Stories
April 1, 2011
Scientists have reported successful lab tests of “killer paper,” a paper coated with silver nanoparticles that could be used in food packaging to fight the bacteria that causes food spoilage.
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April 1, 2011
Concern over the health implications of packaging materials is on the rise. The latest fears cropped up after Swiss scientists revealed a potential health risk in the mineral oils found
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April 1, 2011
A 32-foot shoebox is the face of a new marketing campaign by Keds. Designed to introduce the heritage footwear brand to a younger generation, the shoebox on wheels is on
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March 2, 2011
“Packaging plays an essential role in meeting consumer needs. It is the face of our brands around the world.” -Coca Cola 2009/2010 Sustainability Review
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February 25, 2011
It used to be that design firms were responsible for one thing-helping to develop and design your brand. But today, those same agencies are using their expertise to create their
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February 25, 2011
Innovative in-store technologies are making shopping easier, faster and more convenient than ever before. Looking to jump on this interactive bandwagon, Kraft Foods and Intel Corporation introduce their Meal Planning
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February 25, 2011
To drive home the message that soy milk is a good alternative to cow milk, Russian brand agency KIAN designed an udder-shaped package for Soy Mamelle-an all natural, low fat
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February 25, 2011
Independent cafés, galleries and designers are getting a new home in London’s East End thanks to brand consultant Roger Wade’s Boxpark-the world’s first pop-up mall. The two-level retail center, which
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February 25, 2011
In an effort to move beyond the traditional brand partnerships (e.g., other food and beverage brands or fashion houses), Jones Soda joined forces with The Onion to launch a co-branded
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February 25, 2011
“It isn’t the consumers’ job to know what they want.” -Apple’s Steve Jobs, responding to a question on what research the brand had done to guide development of the iPad
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