Next + Now Stories
July 29, 2010
Cheese is a living, breathing entity. Or so says Formaticum, a Portland company that created a two-ply cheese wrap that maintains the humidity and oxygen exchange of a proper
Read More
July 29, 2010
The inability to squeeze every last bit of toothpaste out of a tube is the subject of frequent consumer complaints, yet the format endures. Enter a simple concept: two-way
Read More
July 29, 2010
The latest in Absolut Vodka’s city-inspired series is not a city at all, but a neighborhood. And it demonstrates how brands-even global ones-are adopting hyper-local outlooks. Limited-edition Absolut Brooklyn 1L
Read More
July 29, 2010
Select Whole Foods stores are testing a pizza box made of 100 percent recycled corrugated board, with a perforated top that breaks down into serving plates and a bottom
Read More
July 29, 2010
Fresh & Easy’s “Farm to Store in 24” program brings just-picked fruits and vegetables from vetted California farms to its California, Arizona and Nevada stores in less than 24 hours.
Read More
July 28, 2010
Regrettably, discounting price has got confused with value. Value is a combination of quality and price…and environment, assortment and service. -Mark Price, managing director of British grocer Waitrose, at the Reuters
Read More
May 28, 2010
"We're paying attention, finally, to the things that matter to consumers, and stripping out the things that don't…”--Phil Duncan, global brand-building officer, P&G, in Ad Age
Read More
May 28, 2010
SABMiller has introduced a can with a full aperture end that allows the entire can lid to be removed, turning the package itself into a drinking cup. The can is
Read More
May 28, 2010
Part eco project, part stress remedy, Glassphemy! is the latest effort from a New York developer who has made a habit out of rethinking underused urban spaces. Set in a
Read More
May 28, 2010
GGRP Sound, a Vancouver music engineering company, sent out a promotional piece to potential clients this spring that got lots of play. The package is a corrugated sleeve that holds
Read More