From the editor

Design Packaging with Depth

Impact consumers at shelf by putting some passion into your branding and package design.


Read More

The Distance Private Labels Have to Go

Retail brands have made progress, but some still need to make the brand-consumer connection.


Read More

Sign, Seal and Deliver Your Design Gallery Submissions

Curious how the Design Gallery process works? We'll tell you.


Read More

Congratulations to 2014's Brand Innovators

Taking the path of least resistance is always tempting, isn’t it? It’s time-tested to work and most likely safe. It probably won’t get you fired; in fact, it might not even be wrong — but it definitely won’t get your brand noticed by consumers.


Read More

Give Them Something to Talk About with Sustainability

Sustainable efforts won't matter unless brands care about meaningfully engaging consumers.

Ever since philosopher Friedrich Nietzsche proclaimed God as dead, people have continued doing likewise with various subjects, including sustainability. 


Read More

Please Prepare for a Fresh Mindset

Looking at the everyday with a new perspective can create a brand breakthrough.

 Looking at the everday with a new perspective can create a brand breakthrough. 


Read More

Fool Me Twice

Consumers enjoy buying luxury items, and emotion keeps them from feeling conned.

Consumers enjoy buying luxury items, and emotion keeps them from feeling conned.


Read More

Sustainability: The Great Divider

The topic is divisive, but green can have great benefits.

Is there a more divisive topic in the packaging industry than sustainability? You love it, like it or hate it.


Read More

Nothing But The Truth

Be honest when packaging and branding a product.

Consumers have expectations to be met when trying a product. One of the best ways to meet them is by being honest with your audience through the product’s packaging and branding.


Read More

Duck, Duck, Swan

I’m a sucker for a good makeover story. Doesn’t matter what’s being done up — houses, packaging, people — any category delights my heart.


Read More

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

11/18/14 2:00 pm EST

Perfecting Package Design with Digital Solutions

Brands know that good package design plays a significant role in the commercial success of a product. After all, customer will experience the packaging before they experience the product within. Have you explored all the possibilities when designing a new package, or do time restraints and other limitations get in the way from delivering perfection? Advances in digital printing and finishing technologies now allow brands to explore even wider ranges of design possibilities within their ever shrinking timelines.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DG_2013Cover.gif
Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

More Products

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus  

SDG