From the editor

Brand Innovators 2012

May 22, 2012
Welcome to our annual BRANDINNOVATORS issue. Every year BrandPackaging profiles some of the movers and shakers that are making an impact in packaging.
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Be Transparent

April 3, 2012
It’s been more than five years since Wal-Mart introduced its online sustainable packaging scorecard and made the subject top of mind for brand owners.
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Make It Matter

February 13, 2012
The media landscape is awash in noise and clutter; your brand has a few fleeting seconds to make a connection. When you make an investment-whether it’s of your time or
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Battling it Out

April 1, 2011
As we went to press, we learned that Pepsi unveiled a new PET bottle made entirely of plant materials- besting Coke’s version which has a 30-percent plant makeup. It’s indicative of a shift we saw this past year among the major CPG companies: They’re waking up to sustainability and making environmental commitments like never before.
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Why Less is More

March 2, 2011
The five companies featured in this month’s cover story, Brands to Watch, are using innovative packaging and marketing techniques to put their brands on the map.
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Not what's next, but what's important (this week)

February 22, 2011
A look at the brand marketing and design stories that caught our attention this week, with an eye on what's important, not just what's next.
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Stores: A Survival Guide

January 31, 2011
The “big” story coming out of this last holiday shopping season was, not surprisingly, smartphone apps. Everyone was talking about the mainstreaming of these technologies and the ways they were aiding shoppers in their purchasing decisions. 
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Not what's next, but what's important (this week)

January 11, 2011
A look at the brand marketing and design stories that caught our attention this week, with an eye on what's important, not just what's next.
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Not what's next, but what's important (this week)

December 2, 2010
A look at the brand marketing and design stores that caught our attention this week, with an eye on what's important, not just what's next.
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Not what's next, but what's important (this week)

November 17, 2010
A look at the brand marketing and design stores that caught our attention this week, with an eye on what's important, not just what's next.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.

THE MAGAZINE

Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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