From the editor

The 95-decibel bag of chips

The sound of change is, apparently, too LOUD for some people. That’s the feedback Frito Lay’s Sun Chips received from consumers irritated by the loud crackling sound the corn-based bag makes.
Read More

Time for a Brand Refresh?

The last year-and-a-half of challenges and uncertainty has taken the bloom off even the freshest of brand concepts. Enter the PACKAGING THAT SELLS conference, a day-and-a-half seminar-style event on September 16 and 17 in Chicago.
Read More

The grocery store next door

As Tesco plans to develop "mini-villages" containing hundreds of homes located near a Tesco supermarket,  one can't help but wonder how this will affect in-store marketing programs.

Read More

The 'hunt' for less packaging

Easter is just around the corner. And for many, that means coloring hard-boiled eggs, opening up pastel-colored baskets filled with chocolates and other goodies, and (my favorite part) hunting for eggs.
Read More

Packaging Wars

“There is no packaging that is currently environmentally sustainable or even environmentally friendly. All packaging will have a negative impact on the ecology of our planet.”
Read More

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/24/15 2:00 pm EST

Packaging Matters™ — Packaging Satisfaction: Why it’s on the Rise, and How to Continue the Momentum

Packaging Matters™ is MWV’s annual study of the role of packaging in product satisfaction. We study packaging because it matters to brand owners, retailers and consumers around the world. This year’s research focuses on Brazil, China, France, Germany and the U.S. In the third year of the study, we will share global trends associated with packaging satisfaction, product safety, and the effect packaging has on consumers when shopping in-store and online.

Brand Packaging Magazine

april brandpackaging

2015 April

The April 2015 issue focuses on Sustainability plus much more. You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DGCover2014.gif
BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

More Products

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus  

Consumer Insight

Interesting tidbits on specific demographics and consumer packaged goods in expanded infographic form as well as articles on new industry research and trends.

consumer insight