The last year-and-a-half of challenges and uncertainty has taken the bloom off even the freshest of brand concepts. Enter the PACKAGING THAT SELLS conference, a day-and-a-half seminar-style event on September 16 and 17 in Chicago.
Easter is just around the corner. And for many, that means coloring hard-boiled eggs, opening up pastel-colored baskets filled with chocolates and other goodies, and (my favorite part) hunting for eggs.
Walmart is bringing back a slew of brands in health and beauty, cereal, pet, soda and laundry that it had removed from shelves last year, after finding that shoppers were turning to competitors for a wider selection of merchandise.