From the editor

And the award goes to…

No Comments
Packaging That Sells attendees previewed, and then voted on, this year’s Design Gallery packages, awarding three of their favorites.
Read More


No Comments
We're putting the final details into Packaging That Sells, which kicks off Thursday morning here in Chicago.
Read More

Where's the heart?

One Comment
In an effort to bring nostalgia back to the Good Humor brand, designers at Anthem Worldwide created a new logo.
Read More

Sensitivity can have its pitfalls

Commentators on Retailwire blasted a Kimberly-Clark shopper program profiled in a recent Wall Street Journal story.
Read More

No one is immune

No Comments
When images of Apple's new Snow Leopard packaging were leaked this summer, many doubted they were legitimate because they seemed so...unApple.
Read More

Come Together. Right Now.

No Comments
Brand owners dominated the retail-brand relationship in the 80s and 90s, whereas this last decade has had retailers at the helm.
Read More

Something To Believe In

No Comments
Back in 2004, you couldn’t walk into a room or turn on the TV without seeing that little yellow wristband.
Read More

The New Normal

By Pauline Hammerbeck
No Comments
My father-in-law wears a pair of well-worn overalls to do chores on his Colorado hobby farm. The horses, sheep and his dog Cassie don’t seem to mind. But I mention it because the frayed garment represents a philosophy he’s always followed and imparted on his kids and, now, me.
Read More



Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe


Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

More Products



facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus