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REGIONAL> Bomb Lager

November 9, 2011

Bomb Lager is committed to building a brand that embodies artistic expression and creativity.


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GLOBAL> Tuaca Liqueurs

November 8, 2011
Heat-sensitive ink changes color when liquer is perfectly chilled.
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USA > Angry Birds snacks

November 3, 2011
Healthy Food Brands has debuted a line of fruit snacks and gummies based on Rovio Entertainment’s global gaming phenomenon Angry Birds. Squawk!
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GLOBAL> Ivory Soap

October 31, 2011
P&G unveils a new look for its oldest brand
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USA + Canada > Coke goes 'Arctic' white

October 25, 2011
Coke turns 1.4 billion red cans "Arctic white" to support the polar bear this holiday season.
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UK > Shaken Udder

October 21, 2011
Lifestyle milkshake brand Shaken Udder is seeing significant sales growth in a whimsical new bottle.
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India> Cobra Beer

October 20, 2011
A redesign of iconic Indian brand Cobra Beer emphasizes its premium positioning
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USA> PERT Plus

October 20, 2011
PERT Plus 2-in-1 shampoo is being relaunched as the simple all-family choice amid a congested hair products aisle

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USA > Little Duck Organics

October 20, 2011
Little Duck Organics redesigns its freeze-dried fruit snacks for the "four feet and under crowd."
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USA> Valspar

October 19, 2011
Innovation comes to the spray paint aisle in the form of an easy-to-use can
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10th Annual Packaging That Sells Conference, Chicago, October 2012

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/6/13 2:00 pm EST

Packaging Matters: Studying the Satisfaction Gap in Consumer Packaging

On-Demand Consumers often choose products based on packaging, but how satisfied are they once they try to carry, store, open, use or dispose of the product package?

THE MAGAZINE

Brand Packaging Magazine

brand packaging june 2013 magazine cover

May/June 2013

The May/June 2013 issue examines sustainabiltity and its place in brand packaging. You can also read the issue at the Digital Editions.


Take a look at Consumer Insight, our monthly infographic focus on current data and demographic facts happening in the groups you and your customer’s brands are reaching. This month examines region's influence on consumers' purchases. .

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THE BRAND PACKAGING STORE

2012 design gallery book BP
BRANDPACKAGING Design Gallery Volume 10

A design annual unlike any other, Design Gallery Volume 10 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story.

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