Just Out

TBD > PepsiCo Plant-Based Bottle

March 25, 2011
PepsiCo introduces the world’s first PET plastic bottle made entirely from plant-based, fully renewable resources.
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Multinational > Under the Nile

March 24, 2011
Under the Nile, a line of 100 percent organic Egyptian cotton clothing and accessories for children, introduces its updated gift packaging.
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USA > Kraft's MiO

March 22, 2011
Kraft launches its first new brand in about 15 years, MiO (Italian and Spanish for mine).
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USA > Orville Redenbacher

March 22, 2011
Orville Redenbacher launches its new Pop Up Bowl, a package that is designed to make snacking simpler.
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USA > Seventh Generation

March 15, 2011
Seventh Generation introduces a liquid laundry detergent bottle made from minimal plastic and 100 percent recycled paperboard and newspaper.
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Canada > Doritos

March 10, 2011
Designed to entice consumers to participate in its “The End” campaign, Doritos Canada introduces two, distinct black and white packages.
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Multinational > Innocent Juices

February 25, 2011
For its chilled juice category debut, Innocent launches a range of not-from-concentrate juices in orange (with bits and smooth) and apple.
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USA, West Coast > Fresh & Easy

February 25, 2011
Tesco’s US chain Fresh & Easy Neighborhood Market introduces Green Things - its first line of eco-friendly paper and cleaning products.
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USA > Caribou Coffee

February 25, 2011
Caribou Coffee is now bringing its customers into the conversation with its limited-edition, consumer-generated packaging, available through October.

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February 24, 2011
CVS is the latest retailer to introduce its own store brand product line, Just the Basics.
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Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.


Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe


Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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