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USA > Skin Benefits

March 3, 2010
Aiming for a more attractive, modern and natural look, RC Pharma, LLC redesigned its line of beauty and skin care products.
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Multinational > iloveRobots toys

February 22, 2010
In the busy, bright and colorful toy sector, it’s vital to stand out on shelf.
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USA > GrandyOats Granola

February 22, 2010
Celebrating 30 years in business, GrandyOats has replaced its original plastic pouch packaging with a yogurt-cup-like container.
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UK > De Kuyper XO Cherry Brandy

February 17, 2010
De Kuyper has introduced a premium bottle of brandy meant for special occasions.
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USA > Heinz Dip & Squeeze

February 11, 2010
As the first ketchup packet makeover for the foodservice industry in 42 years, Heinz introduces Dip & Squeeze packaging.
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USA > Diet Coke: The Heart Truth

February 10, 2010
Limited edition Diet Coke packaging is available through February, supporting American Heart Month.
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USA > Revolution in Cut haircare

February 10, 2010
When hairstylist Ric Pipino decided to launch his own line of haircare products, he wanted them to reflect the way he cuts hair.
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Multinational > Pure Pret sparkling juices

February 9, 2010
Specializing in fresh, natural products, café chain Pret A Manger has introduced a new look for its Pure Pret line of sparkling juices.
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USA > Straus Family Creamery milk

February 9, 2010
In January, Straus Family Creamery began testing a rigid, molded fiber bottle, made from old corrugated cardboard, with an inner LDPE recyclable, resealable milk pouch.
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Multinational > Whilst skincare

February 8, 2010
Application time was a factor in creating the Whilst skincare range for men. But the collection also needed to carry a premium, yet sporty look.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.

THE MAGAZINE

Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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