Four years in the making, Joss Vodka has finally made its debut in packaging that reflects the contents’ quality. Meaning, “to be merry and fair,” Joss was created to appeal to young professionals between the ages of 24 and 35 as a simple, yet stylish beverage.
Calling out the historical and iconic nature of the brand, Schweppes has introduced limited-edition packaging for its classic mixers: Soda Water, Tonic Water, Dry Ginger Ale and Lemonade. The bottles feature artwork from the Schweppes archives, which contains artwork from the 1920s to 1950s.
Designed to heighten the spirit and excitement of the 2010 Olympic Winter Games, Coca-Cola launched a collection of limited-edition cans and fridge packs featuring silhouettes inspired by four Olympic sports.