Just Out

USA > Moshi alarm clocks

Alarm clocks aren’t always the easiest to work. Buttons can be hard to see in the dark, text can be hard to read or the alarm can be difficult to turn off.
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Multinational > Dell netbooks

As an alternative to molded paper pulp, foams and corrugate, Dell has begun using bamboo to package its Dell Inspiron Mini 10 and 10v netbooks.
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USA > Liquid Wrench

In addition to reformulating its lubricants, oils and sprays to be more effective, Liquid Wrench has repackaged its product line to be more shopper-friendly.
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Multinational > Eukanuba Cat food

When the Eukanuba research revealed that cat owners react differently to pet food packaging than dog owners, the brand decided to instate a redesign that would create an emotional connection between the packaging and shoppers.
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US/Canada > Method laundry detergent

The jug format for laundry detergents can often lead to overdosing and messy spills. That’s why Method created a super-compact, ultra concentrated detergent with a pump design for precise dosing directly into the washing machine.
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USA > First Aid Beauty skincare

Highlighting the brand’s tagline, “For the Life of Your Skin,” First Aid Beauty’s (FAB) new skincare line features a life preserver symbol in the logo.
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USA > Rue 33 vodka

As premium vodka brands continue to push growth in the spirits category, Sam’s Club private label brand Member’s Mark launches a product to compete in the upscale segment. With the goal of driving club member loyalty, Rue 33 vodka features a design reminiscent of premium vodka and wine packaging.
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Multinational > Ballantine's Finest Scotch whisky

At a bar or nightclub, liquor bottles may be difficult to see, or differentiate from others. Thus, Chivas Brothers created the Ballantine’s Finest Scotch whisky bottle, featuring a graphic equalizer.
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Multinational > Plantation Reserve Sugar

The West Indies Sugar & Trading Company Ltd. has launched new packaging for its Plantation Reserve Sugar featuring a cube structure to stand out against other sugar brands on shelves.
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USA > Corzo tequila

Luxury tequila brand Corzo has made its bottles holiday-friendly with the addition of a customizable metal label.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

11/18/14 2:00 pm EST

Perfecting Package Design with Digital Solutions

Brands know that good package design plays a significant role in the commercial success of a product. After all, customer will experience the packaging before they experience the product within. Have you explored all the possibilities when designing a new package, or do time restraints and other limitations get in the way from delivering perfection? Advances in digital printing and finishing technologies now allow brands to explore even wider ranges of design possibilities within their ever shrinking timelines.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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