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UK > Porkinson Banger sausage

November 3, 2009
Kerry Foods has reintroduced The Porkinson Banger sausage brand with new packaging.
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Multinational > D-Night

November 3, 2009
Carlsberg Baltic, the creator of D-Light beer mixes, has created a new range of beer and spirits drinks called D-Night.
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UK > Cadbury Retro packaging

November 3, 2009
Cadbury Fudge was originally launched in 1948. Cadbury Curly Wurly in 1971. And Cadbury Freddo in 1973. Because these brands first debuted decades ago, their packaging was redesigned to better reflect the nostalgia consumers have for them.
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USA > Bright Air Lasting Impressions

November 3, 2009
Some might call it impossible to create a quality air freshener to compete with the leading national brands, and retail it at a dollar store price-point.
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USA > Naked Juice reNEWabottle

November 3, 2009
To reduce its global footprint, Naked Juice has introduced the Naked reNEWabottle, made from 100 percent post-consumer recycled plastic.
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USA > Kellogg's Corn Flakes with a Touch of Honey

November 3, 2009
Kellogg’s not only introduced Kellogg’s Corn Flakes with a Touch of Honey, it also made the new product’s packaging bilingual.
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Italy > Santal Smoothies

October 28, 2009
Parmalat has launched Santal Smoothies in Italy. Made with more than 99 percent fruit, the smoothies are available in peach-raspberry and tropical fruits flavors.
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Spain, Argentina > 1854 herbs & spices

October 28, 2009
The 1854 herbs & spices brand has created a premium line consisting of 10 tins.
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USA > Crystal Light multiserve

October 28, 2009
The goal of the Crystal Light multiserve redesign was to give the packaging a more modern, contemporary look using clean, refreshing graphics.
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USA > Session Black

October 28, 2009
In early July, Full Sail Brewing celebrated its tenth anniversary as an employee-owned brewery, launching Session Black Premium Dark Lager to mark the occasion.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.

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Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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