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Korea > Imperial 15 Limited Edition whisky

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Pernod Ricard Korea launched Imperial 15 Limited Edition whisky in celebration of the brand’s 15th anniversary.
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USA > GoGo squeeZ

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Gone are the days of sticky fingers and messy snacking, thanks to new GoGo squeeZ applesauce. Originally created for NASA astronauts, GoGo squeeZ has been repositioned for kids with a squeezable, resealable pouch design for on-the-go snacking. The new 100 percent fruit, no added sugar range of applesauce includes packaging graphics that focus on key product benefits and flavor differentiation.
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USA > Lucini Italia dressings

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Although it’s normally a necessity on salads, dressing often gets a bad rap for being unhealthy. But Lucini Italia’s new line of artisan vinaigrettes is out to change that misconception.
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USA > Live Young Forever water

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Live Young Forever Health and Wellness (LYF) has introduced Live Young Forever Citrus vitamin-enhanced water in 16oz aluminum bottles. The bottles employ high quality graphics using the same printing process as aluminum cans.
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USA > Propel

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In order to be more eco-friendly, Propel bottles have dropped 33 percent of their plastic packaging, compared with the previous 500mL bottle, and 30 percent of their label material.
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USA > Scotch-Brite

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Along with the introduction of Scotch-Brite’s new line of sustainable cleaning products comes greener packaging.
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USA > Via Roma

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A&P, the national supermarket chain, has launched a retail brand called Via Roma to give consumers authentic Italian food-so it only makes sense that the packaging be authentically Italian, too.
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USA > I Can't Believe It's Not Butter! Cooking & Baking sticks

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Unilever has created a healthier alternative to butter with the launch of its I Can’t Believe It’s Not Butter! Cooking & Baking sticks.
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USA > Conserve cleaning supplies

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Baumgartens has introduced environmentally friendly Conserve cleaning supplies that do not contain water.
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USA > Quilted Northern

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In honor of Breast Cancer Awareness Month in October, Quilted Northern Soft and Strong bath tissue will be appearing in pink packaging to benefit Susan G. Komen for the Cure.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

bp august 2014

August 2014

 The August 2014 issue features the latest on Private Label Packaging.  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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