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USA > AriZona Tea Water

August 3, 2009
Trends across almost all industries are pointing to health benefits these days. It’s no surprise then that AriZona Beverages partnered with Nestlé Waters North America Inc. to produce a low-calorie, antioxidant-rich beverage.
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USA > Cimzia

August 3, 2009
UCB, a global biopharmaceutical leader, partnered with OXO, a consumer products company, to develop an easy-to-use prefilled syringe for adults with moderate to severe rheumatoid arthritis (RA) or Crohn’s disease.
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France > Yoplait Dizzy

June 26, 2009
Yoplait redefined the European yogurt segment in the ’90s by introducing teens to the idea of yogurt-to-go with its Yop brand.
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Spain > Soso salt

June 26, 2009
On the outside, consumers see oval, colorful, simplistic packaging. On the inside, they find SosoFactory’s fleur de sel in eight varieties
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Austria > Kotanyi

June 26, 2009
For more than 125 years, the name Kotányi has been synonymous with premium spices and herbs in Austria.
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Israel > Teva-Off

June 26, 2009
Most consumers buy fresh poultry with three to four days of shelf life, and either cook or freeze the product on or near the day of purchase.
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Australia > Pure NZ frozen vegetables

June 26, 2009
In response to increasing food quality and source concerns, H.J. Heinz Co. Australia Ltd. has launched Pure NZ frozen vegetables, grown in New Zealand.
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The Netherlands > Candlelight Pepersaus

June 26, 2009
Too often, sauce placed on the dinner table gets cold before the meal is over. As a result, Verstegen Spices & Sauces has created Candlelight Pepersaus (pepper sauce).
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USA > Coca-Cola Summer Collector's Series

June 26, 2009
Summer is finally here. And with it comes Coca-Cola North America’s Limited Edition Summer Collector’s Series: five summer- themed designs appearing on can packs, 2L bottles and 20oz bottles.
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USA > Bravado

June 26, 2009
Baxter of California, an American company that produces men’s grooming products, has re-introduced Bravado. Making its original debut in the early 1970s, the cologne has been retired for more than seven years now.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

2/12/14 2:00 pm EST

Packaging Matters™: A study on packaging’s impact on shopping behavior, product satisfaction and trends in the global marketplace

On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction.  In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.

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Brand Packaging Magazine

brand packaging april 2014

April 2014

The April 2014 issue examines the topic of "Green Fatigue."  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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