Next + Now

Can Coke save a life?

Colalife.org is a grassroots campaign to get Coca-Cola to open its package distribution in developing countries to help deliver hygiene and educational products to hard-to-reach populations. The idea is to
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Alleviating luxury shoppers' guilt

Net-a-Porter, an online high-end fashion retailer, has introduced “Discrete Packaging” to help alleviate the guilt of customers who are buying super-luxury items in this depressed economy. The company, which retails
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Heard

“In today’s economic environment, the consumer is very focused on value, and one of the things we’re most focused on is exploring new packaging solutions.” - Eric J. Foss, president
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Packaging as art

Shiseido, Suntory Limited and Tokyo University of the Arts will kick off a joint project featuring the “Product Design Exhibition of Shiseido and Suntory” at The University Art Museum at
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Playing the paycheck cycle

Brand owners in the fast-moving consumer goods (FMCG)space are making the most of the “paycheck cycle”, according to a recent story in The Wall Street Journal. Packaging plays a role
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

4/21/15 1:00 pm EDT

Smart Packaging for the Smartphone Era: Changing the way consumers and brand owners interact with products

Are you a brand marketer looking for fresh, innovative ways to interact with your customers at retail AND post-purchase? Or a product innovator seeking alternative means to counteract product tampering in the supply chain? Look no further.

Brand Packaging Magazine

april brandpackaging

2015 April

The April 2015 issue focuses on Sustainability plus much more. You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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BRANDPACKAGING Design Gallery Volume 12

Design Gallery is a design annual with a global perspective on the best consumer packaging turned out in 2014.

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Consumer Insight

Interesting tidbits on specific demographics and consumer packaged goods in expanded infographic form as well as articles on new industry research and trends.

consumer insight