Retail Channels

Shops are Showrooms: A Brave New World of Retail

As shops turn into showrooms, retailers must adapt to a radically changing retail landscape in order to compete.
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Category Shake-Ups

The current retail and economic climate is forcing brands to go outside their category comfort zones. Here's a look at three that are leading the way.
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Crowdsourcing: Creativity 2.0

Brands are increasingly turning to crowdsourcing, but, like any new practice, there are risks and rewards-consider yourself warned.
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A Future in Store

The mobile shopping revolution was thought to mark the demise of the physical store. But bricks and mortar will prevail-just with an entirely new outlook.
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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

11/18/14 2:00 pm EST

Perfecting Package Design with Digital Solutions

Brands know that good package design plays a significant role in the commercial success of a product. After all, customer will experience the packaging before they experience the product within. Have you explored all the possibilities when designing a new package, or do time restraints and other limitations get in the way from delivering perfection? Advances in digital printing and finishing technologies now allow brands to explore even wider ranges of design possibilities within their ever shrinking timelines.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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THE BRAND PACKAGING STORE

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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