- THE MAGAZINE
- CONSUMER INSIGHT
- PRODUCT PACKAGING
- DESIGN GALLERY
Package decoration is achieved within the glass container, rather than being added to the outer surface of the bottle after production.
Orangina-Schweppes France is expanding the package portfolio for the classic juice drink Oasis with the launch of P’tit Oasis in a new 200-ml Air Aseptic package by Ecolean.
American Beverage Corporation’s Daily’s Cocktails, a collection of 13 single-serve, ready-to-drink favorites, was recently redressed in shiny silver polyfoil 10-oz. pouches adorned with drink shots and fruit images.
Universal Music Canada and Crystal Head Vodka have joined forces with The Rolling Stones to create an exclusive, limited-edition Rolling Stones 50th Anniversary Gift Set.
Dust Cutter’s brand personifier is the Lemon Cowboy.
The can is a new twist on metal packaging.
The labels are intended for the craft beer market.
Landshark Lager is featuring the Zac Brown Band on special, limited edition 16 oz. cans.
The new bottle is more suitable for manufacture and high speed bottling lines.
BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.
On-Demand Packaging Matters™ is MWV’s study of the role of packaging in product satisfaction. In its second iteration, the research has expanded to 10 markets: China, India, Brazil, Russia, Turkey, South Africa, U.K., Germany, Japan and the U.S. We study packaging because it matters to brand owners, retailers and consumers around the world. Packaging impacts shopping behavior, influences product satisfaction and motivates consumers in global markets in different ways.
Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story