Eleven states are seeing their namesake on Budweiser bottles and cans as part of the brand's latest evolution of its iconic summer packaging. Available through the end of September, Budweiser's newest look celebrates the local states Budweiser and its breweries call home.
Supply chains have become increasingly important as businesses become more global and interconnected. Globalization and digital technologies are changing business, especially as companies look to accelerate growth and expand into new markets.
I couldn’t write a story about craft beer without talking about the people behind the segment. For the first time ever, I had the privilege of attending the Craft Brewers Conference last month in Washington, D.C. and got a behind-the-scenes look at craft brewing, the people behind the segment, and the businesses that are involved in the processing and packaging of this popular drink.
Global counterfeiting is being driven by several factors: increased industrialization, technologies, the impact of the internet, vulnerable supply chains, the power of consumerism, weak or ineffectual regional law enforcement and lenient criminal penalties among others.
Coca-Cola® is reintroducing its successful “Share a Coke” program under a new name – “Share an ICE COLD Coke” – as a reminder that nothing beats the summer heat quite like an ice-cold, delicious Coca-Cola.