Metal/Aluminum

Dust Cutter Lemonade

Dust Cutter is packaged in fast-cooling, 16 oz., reclosable aluminum bottles.
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Dust Cutter’s brand personifier is the Lemon Cowboy.


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Vented End Beverage Cans

The packaging allows for a smoother pour and unique opening feature.
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The can is a new twist on metal packaging.


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Toys and Games Stand out on Shelf with Specialty Packaging

Unique packaging can help brands build loyalty.
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Metal packaging caters to two types of consumers.


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Aquiesse Candles

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Planet Canit, in collaboration with Aquiesse, developed a product line extension using metal to complement a luxury brand of candles traditionally offered in glass.


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Landshark Zac Brown Band Cans

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Landshark Lager is featuring the Zac Brown Band on special, limited edition 16 oz. cans.


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Sanpellegrino Chinò

The brand desired to clearly affirm the different soul of Chinò.
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Sanpellegrino wanted positioning to differentiate its products from competitors' items.


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Lift Bridge Brewing Company Launches Farm Girl Saison

The flagship beer has launched in four-packs of 16oz. cans from Rexam.
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Cans deliver durability, portability and light barrier properties that preserve freshness and taste integrity.


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Five Ways Closures Can Build Your Brand

Why an often overlooked packaging component can be a valuable asset.
By Sheila Heath
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Despite the increasingly crowded retail shelves and the need for unique packaging that helps brands stand out from the competition, consumers often find themselves looking at similar products with similar features.


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Rewinding Design to Move A Brand Fast Forward

The Goldstein Group looks at Aqua Net's history to reinvigorate the brand.
By Terri Goldstein
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Whether holding a bouffant or beehive, Aqua Net has played a leading role in women’s hairdos since the fabulous fifties.


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Popeye Energy

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Popeye might seem an unlikely new entry to the energy drink market, but he was ripping open cans for extra oomph decades before the energy drink was even invented.


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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