Plastic

Case in Point: Tweezerman's Sharp New Look

The brand uses an image upgrade to refresh its Studio Collection.
By Laura Zielinski
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Found in the medicine cabinets of many homes, Tweezerman tweezers are known as much for their ability to grasp the smallest of splinters or hairs as they are the brand’s famous lifetime sharpening guarantee.


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Pouches Make Plum Packaging for Baby Food Brand

By Laura Zielinski
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Easy, squeeze-y Plum pouches get good food to kids fast.
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Post-exercise recovery drink in sporty bottle

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New Xcel Milk is a post-exercise recovery drink made from fresh milk from pedigree cows and produced in England.


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Recycled Plastic Makes Stiff Competition

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Rigid plastic with a recycled history gets a leg up on virgin material plastic.
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International House of…Syrups?

By Jennifer LaDuke
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IHOP avoids a sticky situation with packaging that brings tradition home.


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Payless ShoeSource expands to bath and body products

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Already a team for producing beauty products, Payless ShoeSource again partners with Maesa to work on bath and body products including body lotions and body mists, sold exclusively at Payless stores. 


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Dow Design puts sparkle back into L&P branding

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Soft drink Lemon & Paeroa (L&P) has been revitalized at the hands of brand design specialists Dow Design. The “World Famous in New Zealand” brand’s fresh, contemporary makeover aims to make the lemony drink a more compelling choice. 


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Dog product line fetches packaging design awards

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Since the products began appearing on store shelves in January, the Spring Naturals line of premium dinners and treats for dogs has won award after award for its packaging, designed by Matrix Partners.


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New design helps sales soar for men’s personal care products

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Innisfree, one of South Korea’s first all-natural beauty brands, has seen a 300 percent increase in men’s sales since the May launch of Forest for Men, with a package design by Duffy & Partners.


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Justin's Candy Bars expands U.S. distribution

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Justin’s, producer of organic and all-natural nut butter spreads, peanut butter cups and candy bars, announces expanded distribution of its Justin's Candy Bars in all three flavors, which are now available to all natural foods retailers across the country. 


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10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

bp august 2014

August 2014

 The August 2014 issue features the latest on Private Label Packaging.  You can also read the issue at the Digital Editions.

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Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

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