Guarachi Wine Partners recently began importing Cuvée Deor a collection of Italian sparkling wines. Currently available in Georgia, Tennessee and Colorado, Guarachi Wine Partners plans to expand Deor into 25 new markets this fall and nationwide in 2018.
With less than two months until its debut, the 15th annual Packaging That Sells Conference offers a dynamic lineup of branding and packaging experts. The conference, to be held Oct. 23-25 at Chicago’s Drake Hotel, will feature 16 interactive presentations, as well as announcements for Brand Packaging magazine’s Design Gallery People’s Choice Awards and the Glass Packaging Institute’s annual awards.
Funds raised through PMMI’s PACK gives BACK event and online efforts will go to aid the tens of thousands of people across the Gulf Coast impacted by Hurricane Harvey. PMMI will match funds donated up to $100,000.
How does one create luxury? Many beauty brands use packaging to convey prestige and add value to their products. A comparison of leaders in the category reveals similar strategies for materials, shapes, color, typography and imagery.