Research and Trends

Packaging 2020: Envisiong Changes, Seeing Trends

By Jean-Pierre Lacroix
No Comments

Ramp up packaging innovation through technology as the third decade of the century approaches.


Read More

Design Packaging with Depth

By Laura Zielinski
No Comments

Impact consumers at shelf by putting some passion into your branding and package design.


Read More

Launch Support

By Laura Zielinski
No Comments

Consider these steps to make product launches a success.


Read More

Not All Eye Tracking Is Created Equal

By Jonathan Asher
2 Comments

A recent study shows certain package evaluation alternatives may fall short.


Read More

Making the Case for Packaging Investment

Demonstrating the Power of Design
By Scott Young
No Comments

As marketers, designers and engineers, we all face a common challenge: How do we persuade senior management to invest in packaging?


Read More

Making Packaging Work Online: 5 Principles for Success

Packaging plays an important role on the Web. Here are five principles for success.
By Jonathan Asher
No Comments

How does our packaging look and work online?


Read More

The Elephant in the Parking Lot

Gimmicks and copycatting won't get consumers to like your brand.
By Laura Zielinski
One Comment

Gimmicks and copycatting won't get consumers to like your brand.


Read More

The Eurofication of Private Label?

Europe has led private label trends. How will the U.S. follow?
By Kory Grushka
No Comments

Europe has led private label trends. How will the U.S. follow?


Read More

Please Prepare for a Fresh Mindset

Looking at the everyday with a new perspective can create a brand breakthrough.
By Laura Zielinski
No Comments

 Looking at the everday with a new perspective can create a brand breakthrough. 


Read More

Improving the Pack-Screening Process

Implementing these tips can help brands get the most from research.
By Scott Young
No Comments

 How to avoid common missteps and identify the strongest new packaging structures and graphics. 


Read More

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

brand packaging september 2014

September 2014

 The September 2014 issue features the latest on Standing out from the Crowd.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DG_2013Cover.gif
Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

More Products

SDG

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus