- THE MAGAZINE
- CONSUMER INSIGHT
- PRODUCT PACKAGING
- DESIGN GALLERY
Chobani Greek Yogurt introduces a new look for Chobani Champions, a line of 100 percent all-natural Greek yogurt for kids. Designed to appeal to both moms and children, the redesigned packaging features a playful illustration of raspberries, strawberries and blueberries or honey and bananas overflowing in a yogurt-filled cup. To more closely resonate with the Chobani brand, the 3.5oz cups also employ more white space, bolder colors and the traditional Chobani black lettering.
Ceradini Brand Design, www.ceradini.com