USA > Naked Juice reNEWabottle

November 3, 2009
/ Print / Reprints /
ShareMore
/ Text Size+


To reduce its global footprint, Naked Juice has introduced the Naked reNEWabottle, made from 100 percent post-consumer recycled plastic. Unlike the product’s previous packaging, the reNEWabottle is clear and features a label calling out the bottle’s recycled materials. The line currently consists of 32oz bottles of Green Machine, Blue Machine, Mighty Mango, Chai Spiced Cider, Pomegranate Blueberry and Protein Zone. Naked Juice plans to transition its entire product line to the recycled PET bottles in 2010. According to U.S. Department of Transportation figures, this initial 32oz bottle transition reduces Naked’s virgin plastic consumption by one million pounds per year and oil use by 8,192 barrels every year.

Did you enjoy this article? Click here to subscribe to BRAND PACKAGING Magazine. 

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

10th Annual Packaging That Sells Conference, Chicago, October 2012

Posted Date: October 29, 2013

BRANDPACKAGING’s packaging conference returned for a tenth year with a focus on a single message: Make It Matter.

Brand Packaging Magazine

bp august 2014

August 2014

 The August 2014 issue features the latest on Private Label Packaging.  You can also read the issue at the Digital Editions.

Table Of Contents Subscribe

THE BRAND PACKAGING STORE

BP_DG_2013Cover.gif
Design Gallery Volume 11

Design Gallery Volume 11 is not just a study in good design. It’s a look at how packaging can successfully demonstrate structural and graphic innovation, make strong shelf impact, meet consumer, shopper and retailer needs and support and convey the brand story

More Products

SDG

STAY CONNECTED

facebook_40.png twitter_40px.png  youtube_40px.pnglinkedin_40px.pnggoogle plus